Casa Azul, makers of Casa Azul Tequila Soda, announce the launch of its newest flavor: Grapefruit.

Flybird Cocktails, a brand of Don Sebastiani & Sons, announced the debut of Flybird Fiesta Shots, a new single-serve format sold in packs of four.

Swoon, a zero sugar beverage brand, announced it’s bringing “Barbiecore” to the beverage aisle with the launch of Barbie x Swoon Pink Lemonade

Award-winning California producer Sonoma-Cutrer announced the arrival of Simply Cutrer, the brand’s first canned wine.

COOP Beverage Works, the wholly owned subsidiary of craft brewery COOP Ale Works and makers of SONIC Hard Beverages, announced teaming up with Tampico Beverages to launch TAMPICO Hard Punch,

Made with real brewed Lipton tea, natural fruit flavors and a triple-filtered, premium malt base, Lipton Hard Iced Tea, produced by The Sunrise Brewing Co., Rochester, N.Y.,  takes the popular

With a focus on year-round IPAs, Iron Hill Brewery announced the release of a trio of new IPA flavors: Autoplay, Kryptonic Haze and Peaches & Cream.

Stella Rosa, a brand of Riboli Family Wines, announced it is breaking into the spirits sector with the inaugural launch of a premium imported flavored brandy portfolio: Stella Rosa Smooth

A multi-billion dollar market, juice and juice drinks are a staple in American homes. However, as the products’ sugar content continue to be scrutinized beverage-makers look for ways to entice

Phyll, New York, introduced shelf-stable, ready-to-drink (RTD) fruit and greens smoothies. Phyll provides a healthy option for consumers on-the-go, with each of its smoothies packed with three servings of fruits

Capri Sun, a brand of Kraft Heinz Co., Chicago, announced the roll-out of its original juice drink pouches with an average of 40% less sugar than the current product. Each