Mar 24, 2023 Bevindustry
Fluctuating trends influence spirits category
Despite economic concern, spirits dollar and volume sales lifted the category led by RTDs and tequila/mezcal.
Despite economic concern, spirits dollar and volume sales lifted the category led by RTDs and tequila/mezcal.
With a smooth and delicate flavor thanks to a three-time distillation process, it has become “a favorite among consumers who are looking for a whiskey that is complex, yet approachable.”
Aligning with the premiumization trend from the past few years, experts note that super-premium and luxury wines have performed the best.