Although the spirits market saw gains this past year, experts highlight how meeting consumer demands can help drive future growth within the category.

Tequila and mezcal brand representatives explain how they roll with changing consumer preferences and beverage trends.

Looking forward, Drizly highlights which drinks trends are poised to have the biggest impact on the beverage alcohol industry, surveying 1,000 adults about the drinks they plan to purchase most

As premiumization continues to drive growth for the wine category, experts highlight how consumer engagement, demographic shifts are influencing the market.

Premiumization trends have allowed imported beers to resonate with consumers, but with inflation concerns and a potential recession, analysts express caution for the beer segment.

Aligning with the premiumization trend from the past few years, experts note that super-premium and luxury wines have performed the best.